At Purflo, product safety is at the forefront of every new item we create and the centre of our world too. As well as the safety measures built into each product, we offer extensive user guidance around each item and additional safe sleep advice which used the latest research and government advice, along with the wealth of experience and knowledge from our in-house product experts.
Creating a safe sleep environment starts with products, but also what a baby wears, the room temperature and other external factors which all contribute to healthier, safer baby sleep that helps to reduce the risk of Sudden Infant Death Syndrome (SIDS).
We engineer our products to ensure that they go above and beyond general product safety guidelines and safety testing. Our research and development process is extensive. We carry out a risk assessment around our ideas, and use external industry leading technologists to evaluate our thinking and approach. We research and consult with the very latest studies around safe sleep. We work with independent UKAS accredited testing laboratories to test and assess our products, and when we have satisfied controlled testing, we take our products into real environments where consumer users trial and give us feedback to help us refine and improve them.